Google’s brand has expanded to include a wide variety of services. Google has trademarked its logo as well as the imagery associated with its brand, such as Google Maps. If you want to use an image from Google Maps in a advertisement, either print or online, you must properly attribute the material to Google. To facilitate this process, Google has created the Google Permissions tool, which allows you to quickly ascertain the required attribution for using Google’s trademarked materials. Print advertisements don’t require specific permission to use a Google Maps image, just proper attribution.
Difficulty:Moderately Easy1
Browse to Maps.google.com and search for the map that you want to use in your advertisement. Adjust the map using the tools available; for example, you can zoom in and out with the slider on the left side of the map. You can switch to satellite view or add elements using the tools in the upper right section of the map.
2
Press “F11? on your keyboard to set your browser to full-screen mode. Press the “Print Screen” button on your keyboard. The location of this key varies from one keyboard to the next, but it’s typically on the right side of the keyboard, either along the top row of keys or near the “Scroll Lock” and “Pause/Break” keys. Press “F11? again to exit full-screen mode.
3
Open the editing program that you are using to create your advertisement. Click on the point where you want the Google Map to appear and press “Ctrl+V” on your keyboard. If you crop the image, you must keep the attribution at the bottom of the Google Map image. You cannot remove the attribution or make it to appear that the image is not from Google.
Google does not permit you to stitch together more than one Google Maps image to create a larger image. In addition, Google’s logo must be conspicuously visible. Do not resize the map so that the logo is too small to read.
Photo Credit Feng Li/Getty Images News/Getty Images
Filed under: Google Information · Tags: Google, Print
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